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Below are biographies for each team member and in which region they are located. The order is first by region and then alphabetical within each region. Also, is a map that shows where our consultants are located with respect to our customers About_Clients_Map.Company Meeting

About Us
Managing Partner


Mike Silverman, CRE
Managing Partner, Senior Reliability Consultant, Course Instructor

Mike is founder and managing partner at Ops A La Carte, a Professional Consulting Company that has an intense focus on helping customers with end-to-end reliability.  Mike has over 25 years experience in reliability engineering, reliability management and reliability training.  He is an experienced leader in reliability improvement through analysis and testing.  Through Ops A La Carte, Mike has had extensive experience as a consultant to high-tech companies, and has consulted for over 500 companies in 90 different industries in most of the United States and 13 countries around the world.  A few of the main industries are telecommunications, networking, medical, semiconductor equipment, consumer electronics, power, energy, and defense electronics. Mike is an expert in accelerated reliability techniques and owns HALT and HASS Labs, one of the oldest and most experienced reliability labs in the world.  Mike has recently completed his first book on reliability entitled “50 Ways to Improve Your Product Reliability”.  The book is scheduled to be published Spring, 2010.  Mike has authored and published 25 papers on reliability techniques and has presented these around the world including China, Singapore, Taiwan, Korea, Germany, Canada, and the USA.  He has also developed and currently teaches over 30 courses on reliability techniques.  Mike has a BS degree in Electrical and Computer Engineering from the University of Colorado at Boulder, and is a Certified Reliability Engineer (CRE) through American Society for Quality (ASQ).  Mike is a member of ASQ, IEEE, Stanford PRN, PRG, SME, ASME, PATCA, and IEEE Consulting Society.  Mike is currently the IEEE Reliability Society Santa Clara Valley Chapter Chair.

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Our Team - Northern California


Allen Adolph, CPIM
VP Operations Consultant

Allen and his firm ACS work in close collaboration with Ops A La Carte providing virtual VP of Operations support to both early and later stage companies. He has over 30 years combined experience at early stage high technology start-up venture firms and publicly traded high volume consumer product companies. & and has over 20 years of manufacturing outsourcing experience, utilizing both local and offshore CMs/ODMs (China, Mexico, Taiwan, and India). Allen has set up womb to tomb (custom ASICs to global distribution channels) supply chain channels for several high technology start-up companies and has successfully implemented an acquisition exit strategy on multiple occasions. He has also supported many fast track NPI product roll-outs for hardware/software based computer and networking products and has selected/implemented various Business Systems applications; PDM, ERP and CRM. Since starting ACS in April of 2008, Allen's product experience has expanded to include medical device products, software only companies and involvement with the consumer beverage container industry.

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Steve Brenner
Senior Reliability/Test Consultant

Steve has been working in the field of environmental simulation and reliability testing for over 30 years. Beginning in the late sixties with reliability and design verification testing on the Lunar Module, the Space Shuttle in the eighties, to semiconductor manufacturing equipment in the nineties, Mr. Brenner has always been involved with the latest techniques for verifying equipment integrity through testing. Mr. Brenner began his career as an Environmental test engineer with Grumman Aerospace Corporation in New York, worked as design verification and reliability engineer for the Air Force, an Environmental Test Engineer for Lockheed Missiles and Space company, and 18 years with Kaiser Electronics in San Jose.

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John Cooper, MSEE, MBA, CRE, CQE
Senior Reliability Consultant

John has 20 years experience in high tech reliability, testing and management, in startup companies and companies such as Agilent, Plantronics, Terawave, and Leapfrog. He has worked in telecommunication products, networks, consumer electronics (including the toy industry), power equipment, and contract manufacturing. His experience includes overall product quality and reliability strategy, Design and Process FMEA, reliability testing, HALT and HASS, reliability modeling, manufacturing test, quality control, and compliance engineering. Areas of expertise include RF and wireless circuitry, microwave, power, batteries, motor controllers, user interface, audio and acoustic products, toys, and control circuitry. He has managed various reliability and test groups, as well as manufacturing groups.

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George de la Fuente, M.S.
Senior Software Reliability Consultant/Course Instructor

George has over 20 years of product development and management experience with embedded systems. His professional software background spans the following industries: telecommunications, networking, gaming, and satellite operations. He has worked on many different types of products, including telecomm switches, telephony gateways, voicemail systems, large-scale routers and switches, gaming systems and satellite simulators. George has experience in commercial, start-up, and defense contracting companies. George has expertise in full life-cycle development, rapid prototyping, zero-defect development, sustaining engineering, coding standards, systems testing, release management, software configuration management, project leadership, and program management.

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George Denes
Senior IC Reliability/Test Consultant

George has over 30 years of semiconductor industry experience as a reliability and product engineer. He worked with memory products, ASIC, analog, digital and mixed signal circuits. He was very involved with CMOS RF products as well. He is a hands-on engineer, who qualified and released to manufacturing many IC products. He worked at Intel, Motorola, National Semiconductor, Signetics/Phillips, Teradyne, and at small start-up companies (Plus Logic, Chip Express, Amalfi Semi). George designed all required reliability testing hardware (burn-in boards, etc.) and planned/directed all reliability qualification tests, as well as product characterization and volume production testing. He directed all failure analysis of IC devices with Test Engineering and FA laboratories.

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Bill Holt
Senior Reliability Consultant

Bill has over 20 years experience in reliability engineering & management. Topics addressed during that tenure range from atomic-level device elements to very large networks, primarily in the high-tech industry. Significant experience working for companies in a variety of high-tech industry sectors, including personal electronics, mobile telephones, & computer hardware, application-specific devices, generic integrated circuits, & electronic components, computer networking hardware, satellite communications systems & hardware, and optical and microwave devices. Bill's experience working in start-up businesses and high demand environments has provided skills necessary for being able to effectively address hardware reliability in a creative and effective manner.

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Michael Gozzo
Senior Quality/Operations Consultant

Michael has over 30 years experience counseling and educating at all levels of management in the areas of Supply Chain, Lean Manufacturing, Demand Flow Technology, Just-In-Time, Total Quality Control, Manufacturing Systems Implementation, Inventory Control and Production/Operations Management. He offers a superlative background through his line, staff, training, and consulting activities, which encompass the process, discrete and repetitive manufacturing businesses. Recent involvement with Silicon Valley leaders in Supply Chain Management, Lean Manufacturing practices and ISO include Cisco, Infineon, Sunrise Telecom, PerkinElmer, Philips Semi-conductor, Silicon Valley Group and SanDisk. He has traveled to Germany to train operational personnel at Lufthansa Air Cargo. Mr. Gozzo has been associated with Lean practices: pull systems, quick change, 5-S, VMI, cell design and others.

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Hal Judy, MS
Senior Reliability Consultant

Hal has over 25 years experience in product development and reliability engineering in management, technical, consulting and training roles. His experience includes working with a number of large and startup telecommunications, computer, networking, defense and software companies. His technical specialties include Reliability Prediction, System and Network Availability Analysis, including Markov Analysis (with coverage) as well as Weibull and Lognormal analysis of infant mortality and EOL (end-of-life) failure mode. Hal has a BSEE (highest honors) and MSEE from the University of California at Berkeley and was a Sloan Executive Fellow at the Stanford University Graduate School of Business.

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Cliff Lange, Ph.D., P.E.
Senior Reliability Consultant/Course Instructor

Cliff has 30 years of industry experience in both reliability engineering and root cause failure analysis. Most recently Dr. Lange spent 12 years developing reliability programs for the Semiconductor Equipment Manufacturing industry. He is proficient in reliability assessment, reliability training and all aspects of design for reliability techniques as applied to the entire life cycle of product development. Prior to his work in the semiconductor industry, Dr. Lange worked at General Electric Company and Exponent Failure Analysis where he gained extensive experience in finite element modeling and root cause analysis of structural, mechanical and electrical failures. Dr. Lange received his M.S. from U.C. Berkeley and his Ph.D. from Stanford.

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Rian Leichter, M.S.
Senior Reliability Consultant

Rian over 40 years of experience in reliability and product development. He provides services in the areas of product development engineering, product documentation, reliability and maintainability analysis, integrated logistics support, quality engineering services, product qualification testing and documentation and pilot manufacturing support. He has consulted in the computer, networking, and military communications industries. Clients include companies such as Anda Networks, Apple Computer, AASC, Cisco, OnSite Systems, Palo Alto Networks, Redback Networks, and Motorola.

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Robert Mueller, M.S.
Senior Reliability Consultant/Course Instructor

Bob is a product development professional with 30+ years of technical and management experience in software intensive product development as well as in R/D process and quality systems development including extensive consulting experience with cross-functional product development teams and senior management. After receiving his M.S. in Physics in 1973, Bob joined Hewlett-Packard in Cupertino, CA in IC process development. In the next three decades before leaving HP, he held numerous positions in R/D, R/D management and technical consulting including management positions in the computer analytical, healthcare business units and in HP's internal engineering consulting organization. For the past half decade Bob has focused on practices that drive warranty costs and customer satisfaction.

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Kim Parnell, Ph.D., PE
Senior Mechanical Reliability Consultant/Course Instructor

T. Kim Parnell, Ph.D.,P.E. is Principal & Founder of Parnell Engineering & Consulting (PEC). PEC partners with Ops A La Carte in the areas of mechanical design and reliability. Kim holds Ph.D. and MSME degrees from Stanford University in Mechanical Engineering, a BES from Georgia Tech, and is a registered Professional Mechanical Engineer. Kim is a Senior Member of IEEE and a Member of ASME and ASM. He is active in areas such as finite element analysis, robust design, and the use of computer simulation to achieve better designs in shorter time. He is an expert in the areas of failure analysis and accident investigation, and uses this expertise to help develop more reliable product designs. Kim has extensive experience in simulation of structures, heat transfer, and fluid flow. Kim is currently Vice Chair of the IEEE Santa Clara Valley Section, the largest IEEE Section in the US with over 12,700 members. Kim is Past-Chair of the IEEE Consultants' Network of Silicon Valley (IEEE-CNSV). Kim served previously as a Visiting Associate Professor in the Mechanical Engineering Department at Stanford University. He currently participates as a Lecturer in the Stanford Composites Design Program. Before starting PEC, Kim worked previously for Exponent Failure Analysis Associates, Rubicor Medical, SST Systems, ATT Bell Laboratories, Stanford University and General Motors.

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Jay Pisharodi, MSEE, MBA
Senior Reliability Consultant

Jay has over 20 years of experience in the electronics industry, and has extensive experience with various stages in the product life cycle. He has developed mechanical test fixtures, procedures and programs as part of NPI test development for a several different products. His experience includes project management, product design, testing, quality improvement and reliability of communication products, power modules, memory and other products. He has managed environmental testing, mechanical reliability and compliance testing of electronic products. His areas of expertise include NPI, DFM, FMEA, MTBF prediction, failure analysis and the development of effective debug strategies.

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Ron Purcell, M.S.
Senior Reliability Consultant

Specializing in System DFR, DFM and Failure Analysis, Ron has an extensive background in electronic design engineering and business, with special focus in Analog / RF design analysis, design-for-reliability, stress testing and failure analysis. After 17 years of engineering experience in Air Force and Navy missile telemetry, airborne radar warning and guidance/control systems, Ron developed specialties in microwave measurements and fixture design, EMI and stress testing of electronic systems and Design-for-Reliability. He has also developed businesses in contract assembly, database development and product design. He is the author of "Getting Quality Out the Door", a paper summarizing 18 proven principles for making quality and reliability work in today's corporation. Ron has a B.S. in Electrical Engineering and Computer Science from UC Berkeley, M.S. in Systems Management from the University of Southern California and a Professional Engineer-in-Training Certificate from the State of California. He holds a device patent in the field of computer ergonomics, and is a current member of the American Society for Quality (ASQ).

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Fred Schenkelberg, M.S., CRE, CQE
Senior Reliability/Quality Consultant/Course Instructor

Fred has over 20 years of experience in reliability engineering, reliability management and reliability training. Fred has developed state-of-the-art techniques in assessing companies' reliability capabilities from which he develops and executes custom reliability programs. Also, he exercises his reliability engineering and statistical knowledge to design and conduct accelerated life tests. Fred worked for 8 years at HP and co-founded the HP Product Reliability Team. Fred has also worked in a variety of other industries, including Contract Manufacturing and Material Science companies. Fred is a Certified Reliability Engineer (CRE) and Certified Quality Engineer (CQE), and an active member of the RAMS Management Committee and currently the IEEE Reliability Society Santa Clara Valley Chapter Vice-Chair.

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Murray Shubaly, Ph.D.
Senior Reliability Consultant/Course Instructor

Murray has over 25 years of experience in designing and developing complex systems, including Star Wars rocket packages, accelerators for medical isotope production and other applications, ion beam implanters, plasma etchers and physical vapor deposition (PVD) systems. For all of these, high reliability was as important as performance parameters. He helped make a four-fold improvement in reliability of an implanter to ensure that units already sold would not be returned. Murray was the Reliability Manager in the CMP division of Applied Materials and worked as a reliability consultant in the eBeam division of KLA-Tencor where he led the reliability initiative for three new products. Throughout his career, Design for Reliability has been a key focus.

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Edward Smith
Senior Test Engineering Consultant

Edward has over 25 years experience in Semiconductor Testing and Reliability Screening in the Commercial, Military, Aerospace, Medical and Electronic industries. Edward established Salvador and Smith in 1984 and has provided consulting services to numerous companies including Hewlett Packard, Bell (Sarnoff) Labs, National Semiconductor, Ericson, Magnavox, Loral and Guidant Corporation. He has designed two Semiconductor Test Systems (one patented, one patent pending), two Burn-in Systems and two major Automotive Power IC Test Applications. Concurrently he has continued to help clients develop new Reliability Screening and Testing programs. Although most of his work has been in the Testing field he has additional experience in Component & Value Engineering, Automotive Circuit Design and Test fixturing.

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JW Smith
Senior IC Reliability/Test Consultant

JW has over 25 years experience in developing EDA tools, ASIC design, managing the development of ASIC and foundry capability, and program management. He managed the development, qualification, and product release of multiple sub-micron processes, IC design libraries, and tools for LSI Logic ranging from 0.5 micron to 0.18 micron including the process qualification. While at LSI, he restarted multiple retired processes to provide additional IC parts for military customers meeting reliability requirements. He has developed multiple parallel and distributed commercial gate level and functional simulators and wafer scale place and route tools for Trilogy. Employers include Tektronix, Mentor Graphics. JW is exploring ways to expand EDA tools into use downstream and outside of design engineering departments, as an evangelist, consultant, and developer.

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Bryan Stallard
Senior Reliability/Design Consultant

Bryan has over 30 years of experience in multiple domains of engineering pursuits, including reliability, design, analysis, and system engineering. His central focus has been on the electronic aspects of products. He has both designed circuitry (analog, RF, power-conditioning) himself, and performed stress, worst case analysis, and other analyses in conjunction with other designers. He has hands-on familiarity with virtually every kind of electronic test gear, and failure-analysis experience on most electronic circuit elements. He has worked in the telecommunication, military, space semiconductor, and commercial electronics markets. Bryan has worked at TRW Semiconductors, Kaiser Electronics, Siliconix, Litton (Itek) Applied Technology, Space Systems / Loral, and BroadLogic.

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Alfred Sugarman, Ph.D.
Senior Reliability/Test Consultant

Alfred has over 20 years experience in reliability testing and analysis. He has been responsible for recommending and implementing appropriate industry standard tests. His reliability testing experience includes HALT and HASS testing of newly designed product, accelerated aging tests and the design of burn-in tests for ensuring the reliability of shipped product. This experience includes performing FMEAs and fault tree analyses. He has held management positions at Loranger International, Octel Communications and SSE Telecom. Dr. Sugarman was a consultant with Engineering Research and Analysis Corporation (ENRAC) which he founded. Alfred holds a Ph.D. in Materials Engineering, M.S. and B.S degrees in Ceramic Engineering. He has over 30 publications and books and holds a patent for a power supply for the cardiac pacemaker.

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Greg Swartz
Senior Reliability/Quality Consultant, CQE Instructor

Greg has worked for over 20 years in the fields of statistics and process improvement, as a Consultant and Trainer. His consulting experience includes working with a number of Biotech, high tech companies, Aerospace, and Defense. His expertise includes analysis of technical data, a hands-on approach towards design of experiments, and Failure Analysis, e.g. with Ops A La Carte for Semiconductor Equipment. Greg was a Sr. Quality Program Manager at Sun Microsystems for 6 years. Mr. Swartz has worked in the fields of Applied Data Analysis (ADA) techniques, yield improvement, quality assessments, and reliability studies. Additionally, Greg has a background in software reliability, CMM, and Software Product Life Cycle (SPLC).

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David Thysen
Senior Packaging Consultant

David has 25 years experience in packaging design for the pharmaceutical, medical, electronics, food products, and plastic molding. He helps with the packaging of new products as well as the improvement of existing ones. David's expertise includes packaging design and testing, material selection and evaluation, SOP and specification writing, validation, and engineering project management. His clients include LifeScan, Alza, Aradigm, Nektar Therapeutics, and Guidant. David won an AmerStar Packaging Award for a desiccant pouch he developed for a LifeScan test strip product in 2003. He is experienced with child resistant and thermal packaging design as well as UN / IATA Dangerous Goods Regulations.

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David Tu, MSEE, CRE, CQE, CQA
Senior Reliability Consultant/Course Instructor (English and Mandarin)

David has 20 years experience in reliability testing and regulatory compliance, both startup and established companies such as Zultys, St. Jude Medical and Micron Technology. He has worked in Medical Device, Telecom, Internet network and Consumer electronics industries. He specializes in coordination, test, root cause analysis, corrective action and approval of FDA, FCC, UL, TUV and Bluetooth.

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Rich Willis
Senior Test Engineering Consultant

Rich brings over 30 years experience in the design of Instrumentation, In-Process Test Equipment, Production Tooling, and Manufacturing Processes. His consulting practice has focused on helping companies plan and implement effective Quality Control systems on the manufacturing floor in the face of intense competitive pressure, outsourcing, and shrinking product cycles. He worked in the aerospace (JPL and Hughes Aircraft) and computer (SDS and Burroughs) industries. He provided custom test equipment for missile systems (Hughes SBRC) and automotive components (TRW Safety Systems). He has served clients in the Semiconductor Equipment, Medical Device, and Photonics industries. He helps clients with DfM and DfT, and on managing the transition of products from prototype to volume production.

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Doug Farel, CRE
HALT and HASS Labs Engineer, Senior Reliability Consultant, CRE Instructor

Doug has over 25 years of experience in reliability engineering and has worked on medical, communications, mainframe processor and storage technology products. He has extensive experience in reliability analysis, reliability testing and field reliability/customer feedback programs. Doug performs HALT and HASS Testing for customers in a variety of different industries, as well as developing reliability programs. Doug has a BS degree from the United States Military Academy at West Point, NY; an MSEE degree from Georgia Tech in Atlanta; and an MS degree in reliability from the University of Arizona in Tucson. He is a Certified Reliability Engineer (CRE) through the American Society for Quality (ASQ) and a member of IEEE.

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Jon Ferguson
HALT and HASS Labs' Engineer

Jon brings over 25 years of electronics experience to OPS A La Carte (OPS). Over the past 14 years, Mr. Ferguson has focused his expertise in the area of Reliability Test Methods. He has extensive test expertise in HALT and HASS, and thermal and reliability evaluation of IC package systems. Prior to joining OPS, he held a variety of engineering positions and played a significant role in developing HALT programs with such companies as Apple, Tyco Healthcare/Covidian, Harmonic Inc., and Quantum Corporation/Maxtor. Mr. Ferguson has co-authored a number of papers on New Product Introduction processes and Reliability Testing. He also served in the armed forces as an Avionic Technician.

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Kan Suseenthiran, CRE
HALT and HASS Labs Engineer, Senior Reliability Consultant

Kan has 15 years of experience in Reliability, Operations, and Engineering in telecommunications, networking, and computer peripherals products. He is an experienced leader in reliability engineering and testing. Kan also has extensive experience as a consultant to high-tech companies in many different types of industries including telecommunications, medical, and computers. His many focus is in performing Reliability Predictions, Reliability Test Plan Development, HALT and HASS Testing, and Reliability Demonstration Testing. Kan has a BS degree from the Rutgers University, New Jersey. He is a Certified Reliability Engineer (CRE) through the American Society for Quality (ASQ).

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Our Team - Southwest US


Vijay Prasad, M.S.
Program Manager/Lead Consultant, Southwest Region

Vijay has 20 plus years of combined reliability engineering achievements with companies such as Raytheon, Siemens and Spar Aerospace. Vijay is a multi-disciplinary senior RAM engineer with a strong product development background within the aerospace, military defense, and automotive environments. For the space station robotics arm maintainability program, his strong analytic and concept orientation was used to determine hazard potentialities. Vijay is the Founder and Principal of BlueFire Technologies, a firm dedicated to the use of ultraviolet light for sterilizing surfaces, a chemical free means of eradicating pathogens. His demonstrated specialties have lead to several patents pending. Vijay works all throughout Southern California.

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Harvey Altstadter, M.S.
Senior Reliability Consultant, Course Instructor

Harvey utilizes his more than 40 years of experience to provide clients in the Medical, Defense, Government and Commercial Aerospace, Telecommunications and Commercial sectors of the industry with services that include Root Cause Analysis on all types of circuit element, Component Application Evaluation, Element Evaluation and Destructive Physical Analysis, Parts Evaluation for compatibility with manufacturing processes, Reliability Prediction, Stress Analysis, Worst Case Circuit Analysis, Data Analysis, Trend Analysis, Process and Procedure development for manufacture of Hybrid Microelectronic products, Screening Procedures, Training and Customer Interface for Engineering, Reliability and Failure Analysis functions. Harvey works in the Arizona area.

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Gerry Cohen, MBA, CQE, CQA, 6 Sigma Black Belt
Senior Reliability/Quality Consultant, Course Instructor

Gerard (Gerry) Cohen has nearly 40 years of hands-on professional experience in managing Reliability Engineering, Quality Assurance, and Product Assurance Engineering for various facets of the High-Tech industry both in the US and overseas.. He has held titles of Corporate Director, Director, and Principal Engineer for such companies as Seagate, Western Digital, Invensys Power Systems, Capstone Turbine, and Maxwell Technologies. Gerry's product experience includes, but is not limited to: Semiconductors, Disk and Tape Storage Solutions, Uninteruptable Power Systems, Networks & Communication Systems, Ultra Capacitors, and Power Generating Micro-Turbines. Gerry holds a BSME from the Naval Institute of Technology and an MBA from Almeda University. He is ASQ CQE & CQA, and is a Six Sigma Black Belt. Gerry works in the Los Angeles area.

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Gil Bastien, P.E.
Senior Reliability Consultant/Course Instructor

Gil experience in Environmental Stress Screening extends to its inception in the early 80's. His pioneering technical efforts in ESS for the U.S. Navy have helped to make critical U.S. defense systems more robust and capable of withstanding much more environmental stress than without the improvements. The results of his work have led to significant improvements in the overall reliability and life of the Electro-Mechanical systems. Gil has extensive experience in theoretical and practical aspects of testing and has hands on testing experience which has contributed to his ability to expertly teach the subject. Gil has conducted advanced HALT and HASS technical seminars all over the world. Gil is a regular practitioner of HALT, providing recommendations for product improvement. Gil works in the Los Angeles area.

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Alex Fashandi, Ph.D.
Senior Reliability Consultant/Course Instructor

Alex has over 14 years of research and industry experience in reliability engineering and reliability program management. Alex worked for nine years at Delta Design, a global leader in design and manufacturer of automated PnP test equipment and thermal conditioning of semiconductor devices. He co-founded the company's reliability engineering department and provided metrics to conduct reliability test and analysis for both hardware and software reliability programs. He also worked as an engineering program manager where he directed engineering development activities across the entire product life cycle from concept through requirement development, prototyping, system integration, verification, 1st article installation customer buyoff, production ramp, and sustaining. Alex works in the San Diego area.

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Mark Van Veen
Senior Reliability/Design Consultant

Mark has 30+ years of technical and management experience in reliability, mechanical design, design analysis and systems engineering in new product and R/D environments. He has demonstrated innovation in multiple industries: medical devices, digital imaging, fluid control systems, and ink jet printing. His reliability expertise includes predictive modeling, creation of reliability metrics and specifications, FMEA and FTA analysis, definition and test management of design verification and system validation. His development skills include mechanical and system design, modeling of mechanical tolerances, thermal and stress analysis. He is a hands-on engineer with sophisticated understanding of the product life cycle required to develop robust product. Mark has had reliability and mechanical engineering, and management positions at UCSD AMES Dept, GD Space Division, IMED Corp, HP in San Diego, and PhotoThera. Mark works in the San Diego area.

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Our Team - Northwest US


Bob Bowman, M.S., MBA
Senior Reliability Consultant

Bob has over 35 years experience providing reliability engineering, consulting, and education services to companies in the computer, semiconductor, networking, aerospace, and other high tech industries. Bob has extensive expertise in providing a proactive approach to design, development and maintenance of products that meet or exceed reliability design goals. Bob is an expert in all phases product reliability analysis. Bob successfully developed reliability prediction models for NASA unmanned spacecraft and DOD satellite systems in the 60's and 70's. Later in his career he developed accurate reliability models for complex computer and networking systems used by such clients as the DOD, IRS, NY Stock Exchange, Federal Reserve Bank, Bell Telecom, and Siemens. These analyses resulted in zero downtime and millions of dollars saved. Bob works in the Washington state area.

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Chet Haibel, MSEE, CRE, CQMgr., CQE, CSQE, CQA, and CQA-Biomedical
Senior Reliability Consultant

Chet has 23 years' experience as manager, coach, and mentor in Reliability, Risk Management, and Quality in computer peripherals and class III medical devices. Chet's first 18 years were spent as an R&D Engineer, Project Leader, and Program Manager on a wide variety of products at 3 different Hewlett-Packard divisions. When reliability became an emphasis, Chet became Reliability Engineering Manager of Disk Drives and was instrumental in HP's surpassing the 10X improvement goal in disk reliability. He then applied this understanding by contributing to product reliability at IVAC (Eli Lilly), Johnson & Johnson, and Medtronic. This medical device experience has deepened Chet's understand-ing of Risk Management and Quality. Chet is certified by Johnson & Johnson as a Six Sigma Green Belt. Chet works in the Washington state area.

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Gary Howell
Senior Reliability Consultant

Gary has over 30 years experience and is a recognized expert with proven results tailored to reduce wasted engineering resources, improve system / product and operational performance, and reduce financial liability. Gary's skills cover a wide range of areas including system modeling and analysis, risk management, threat analysis, probabilistic design, reliability, availability and maintainability modeling and analysis, safety analysis, accelerated life testing and accelerated stress screening. He also developed procedures and techniques to direct how executive management product review board correction decisions were made. He has provided solutions in the space, aerospace, medical device, automotive and large scale construction industries, with much of his career centered on high technology missiles, missile basing systems, sensors, airplane avionics, and life saving medical devices. His methodology and practices cover the entire product life cycle. Analyses which he has particular skill include hazard fault tree analysis, Reliability / Availability and Maintainability (RAM) analysis, design failure modes effects and criticality analysis (DFMECA), fault management, design of experiments and test strategies for highly accelerated life testing (HALT), and highly accelerated stress screening (HASS), process failure modes effects and criticality analysis (PFMECA), and continuous improvement trending and analysis. Gary works in the Washington state area.

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Stephen King, Ph.D.
Senior Reliability Consultant

Stephen has over 20 years of quality and reliability engineering, root cause failure analysis and management experience. He has worked on many different types of products from hand-held and portable devices to large-scale networked systems. He has developed systems for assessing and monitoring the reliability of fielded products to identify reliability improvement and cost reduction opportunities. He has designed and executed research studies for major pharmaceutical firms and designed clinical studies to validate product performance for medical device firms. His experience spans early start-ups to multi-national companies including significant experience with electronic medical device manufacturers. He has expertise in quality and reliability engineering, corrective and preventative action systems, product testing, and program management. Stephen works in the Oregon area.

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Our Team - Central US


Bob Baker, MBA, PE
Program Manager/Lead Consultant, Central Region

Bob is an Operations Management professional with a track record of global impact in manufacturing, engineering, business, and project management roles focusing on the development of high reliability products, related process technology, and their transition into production.  His 40 years of high-tech experience spans challenging assignments with Western Electric, Bell Labs, Tracor Aerospace, Dresser Wayne, Lockheed Missiles & Space, Motorola/Freescale Semiconductor, and Dell.  Bob has earned a BS in Mechanical Engineering and a MBA in Business Management.  Baker's technical expertise ranges from supporting the production of the first telecommunications electronics switching systems to mortar propellant charge development,  a pioneering role in the development of mil-spec qualified SMT PCB assembly processes, electronics manufacturing factory activations, advanced microprocessor device packaging technology development and volume production, and off-shore technology transfer and qualification.  Throughout his career Bob has been directly involved in the identification and implementation of business process improvements using methodologies from TQM in the aerospace & defense systems industry through Digital Six Sigma in the semiconductor industry relative to the design, development, and production of high reliability products and systems with an emphasis on continuous improvement, cost reduction, and performance excellence.

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Richard Fries, PE, CSQE, CRE
Senior Reliability Consultant, Course Instructor

Rich has over 35 years experience in hardware and software reliability, software development, regulatory compliance, and device design. Rich is a certified as a Six Sigma Green Belt, an ISO 9000 Lead Auditor, and a TickIT Lead Auditor. He is trained as a Six Sigma Black Belt and a HIPAA Professional. He has authored seven books and chapters in several others on reliability and regulatory compliance. One of the books is used for the senior design course in Biomedical Engineering at several universities in the United States and abroad. He has also written numerous articles in professional journals on hardware and software reliability, human factors, standards and regulations, and engineering education. He is an ABET evaluator, having reviewed curricula at Arizona State, Michigan Tech, the University of Pennsylvania, Rutgers, and Georgia Tech. He is a member of the IEEE Software Engineering Subcommittee. He was a member of the AAMI Medical Device Software Committee and the Technical Committees that developed ISO 13485 and IEC 62304. Rich works in the Wisconsin area.

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Greg Larsen, M.S., CRE
Senior Reliability Consultant, Course Instructor

Greg has over 30 years experience applying statistical methods to solve problems. In addition to reliability statistics, he has made significant contributions in measurement system analysis (MSA) and inventory modeling to better manage supply chains. Other focus areas include design of experiments, sample design, order forecasting and tolerance analysis. In his early years he worked for USDA where he conducted research to develop better methods of estimating and forecasting crop yields. The last part of his career was spent at Hewlett-Packard and Agilent where he provided statistical consulting and training. Greg prides himself in being able to apply and explain sometimes complex statistical concepts. He has published a number of technical articles over the years. He has a BS in math and an MS in statistics. He is a member of the American Statistical Association (ASA) and a senior member of the American Society for Quality (ASQ) where he holds certification as a reliability engineer (CRE). Greg works in the Colorado area.

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Jim McLinn, M.S., CRE, CQE
Senior Reliability Consultant, Course Instructor

Jim has over 35 years experience. Mr. McLinn works as an improvement consultant helping companies become more competitive by providing a framework for an overall improvement process. Companies he has helped include manufacturing, design and service providers. Some clients have included Tennant, Sanofi Diagnostics, Miles-Technicon Division, Beckman, Baxter (all medical instruments), Enscan (automated meter reading), Sheldahl (flexible circuits), E.F. Johnson (mobile radios), NASA, White Consolidated (Appliances), Snyder General (air conditioning), Amway (household and hardgoods), Ford New Holland (tractors and farm implements) and Banner Engineering (Industrial safety controls).  He spent four years at Teradyne ensuring the reliability of high speed digital test equipment. His responsibilities include reliability predictions, leading FMEA teams, running HALT test and working with international Teradyne subsidiaries.  Jim is a Certified Reliability Engineer and Certified Quality Engineer.  He was named a Fellow of ASQ in 1994 and a Distinguished Engineer in 2000 by the Minnesota Federation of Engineering Societies. During this time he worked on the CRE committee and then chaired this committee when it went through a re-write of the CRE exam. He has served on the IEEE Reliability Society ADCOM from 2004 to 2010 on both the membership subcommittees and the technical operations subcommittee. Jim served as chair of the Reliability Division of ASQ in 1993-1995 and 2006-2008.  He is president of the Rel-Tech Group, a consulting firm that he formed.  Jim has a masters degree from University of Minnesota in Solid State Physics. Jim works in the Minnesota area.

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Aron Rolnitsky, M.S., MBA
Senior Reliability Consultant, Course Instructor

Aron has over 35 years of industry experience in design, reliability and quality assurance and management in the computer and medical electronics industry. He is an ASQ Certified Reliability Engineer. He has consulted or provided training for companies in product areas including communication, medical, computers, large and small industrial, and military. Expertise includes reliability design analysis, field data analysis, corrective action systems, reliability testing including accelerated tests, reliability and quality improvement, and training. He has made presentations on reliability topics to the Twin Cities Chapter of the ASQ and to the Minnesota Reliability Consortium where he is a board member. Aron has a Bachelor of Electrical Engineering degree from the University of Michigan and Master degrees in Electrical Engineering and Business from the University of Minnesota. Aron works in the Minnesota area.

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Our Team - East Coast


Lennox Bennett, M.S.
Senior Reliability Consultant, Course Instructor

Lennox has more than 10 years of experience leading reliability, quality and manufacturing in electronics, medical device, appliance, printing and manufacturing industry. He has experience in disciplines such as manufacturing engineering, advance quality engineering, reliability engineering, teaching and supervisory management. He has successfully improved process and product performances during previous assignments. He is president of Lebentech in Florida. Lennox has worked with many small and large companies, including Xerox, Maytag, Real-Time Labs, Sunbeam, GE Appliances, Motorola, Alcon Labs, and Taco Metals. He has an M.S. degree in Industrial Engineering from California Polytechnic State University. Lennox works in the Florida area.

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Art Degenholtz
Senior Reliability Consultant

Art has over 45 years of experience. Prior to joining Ops A La Carte Art was a consultant at Curtiss-Wright Controls in the areas of Reliability, Maintainability and Safety. Art also consults in the area of certification of organizations to ISO9001:2000 and AS9100B requirements. Prior to his work at Curtiss-Wright Controls Art was the Product Support Manager at Allied Signal Test Systems Division in Teterboro, NJ and was responsible for reliability, maintainability and safety of automated test equipment. Additional responsibilities included: reliability planning and allocations, field reliability data, failure mode effects and criticality analysis and reliability testing. Art is a licensed Professional Engineer (New York State) and a Registered Patent Agent, registered to practice in the U.S. Patent and Trademark Office. Art has a BME degree from The City College and an MS in ME degree from Columbia University. Art is a member of the SAE G-11 Reliability, Maintainability, Supportability and Logistics committee. Art works in the New Jersey area.

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Lou LaVallee, CRE
Senior Reliability/Quality Consultant

Lou has over 20 years of experience as a quality and reliability engineer at Xerox as well as maintainability and cost engineering. Lou has strong validation experience of design quality and reliability through product reviews and customer interaction. Lou is a master black belt and has trained several thousand engineers in quality engineering, critical parameter management, robust design, lean six sigma methods, QFD, systems engineering, and reliability engineering. Lou works in the New York area.

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Dev Raheja
New Product Engineering Consultant, Course Instructor

Dev is a new product engineering consultant since in 1981, dedicated to the Design Assurance Technologies. His range of consulting encompasses automotive, aerospace, defense systems, medical systems, and consumer products. Being a true international consultant, he has conducted training in several countries including Sweden, Australia, Japan, Germany, UK, Singapore, Taiwan, South Africa, and Canada. He has done consulting work with NASA, Intel, GM, Boeing, Eaton, Nissan, Litton, General Dynamics, ITT, BAE, Lockheed-Martin, IBM, Harley-Davidson, United Technologies, and the U.S. Govt. Prior to consulting he served at GE as Manager of Mfg, at Cooper Engineering as Chief Engineer, and at Booz-Allen & Hamilton as Risk Mgmt consultant. He is the author of the text Assurance Technologies Principles and Practices. Dev works in the Maryland area.

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Our Team - Canada


Peter Arrowsmith, PhD
Senior Reliability/Quality Consultant, Course Instructor

Peter has over 20 years industry experience in magnetic disk drive manufacturing, electronics and optoelectronics packaging and assembly, in the areas of materials analysis, process development, technical problem solving, reliability and quality improvement. He has worked in IBM’s Research Division and Storage Systems Division in San Jose, IBM Canada in Toronto and most recently with Celestica, an electronics manufacturing service (EMS) company. Peter led technical teams on several high profile field failure investigations, and a problem solving team that generated savings of over $1M per year from internal process yield improvements and scrap reduction. As Manager of Customer Quality at Celestica, Peter was responsible for establishing and reporting quality and performance metrics for 20 manufacturing sites, and to help the site Quality Managers to determine root cause of any major gaps relative to targets. Peter has also been involved with several multi-company and industry-university development projects and consortia; he was the co-founder and first Director of the Centre for Microelectronics Assembly and Packaging, led several International Electronic Manufacturing Initiative projects and chaired the iNEMI optoelectronics Technology Integration Group and roadmap from 2002-05. Peter has a PhD in physical chemistry from Cambridge University in the UK. His industry training includes Six Sigma black belt, Shainin Red-X, and Certified Manager of Quality (CQM) through the ASQ. Peter has over 20 publications, given numerous conference presentations, is the holder of three US patents, and is a member of the ASQ, IEEE and the SMTA. Peter works in the Toronto area.

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Our Team - Singapore/Taiwan


Ricky Chew, CRE
Singapore Center Director/Senior Reliability Consultant/Course Instructor

Ricky is heading up our Singapore division of Ops A La Carte and is servicing all of our customers in the Asian region. Ricky is an experienced reliability engineer, and is a Certified Reliability Engineer through the American Society for Quality (ASQ). Ricky began his career as a reliability engineer for SAW Component Manufacturer, EPCOS PTE LTD where he was involved in Component Qualifications and Reliability Testing. Ricky continued to develop his skills in Reliability Engineering by pursuing a more challenging role in Product Reliability as a Senior Reliability Engineer in Wincor Nixdorf Pte Ltd. Now Ricky is a full time consultant with Ops A La Carte. Ricky has an Honours Degree in Mechanical Engineering from University of Glasgow, Scotland, UK.

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Our Team - China


Jeff Jin, M.S.
China Center Director/Senior Reliability Consultant/Course Instructor

Jeff has worked for an International Electronic components Corporation in Singapore and Shanghai as Project leader and Quality & Reliability specialist. He was in charge of Supplier Assessment & Qualification and Reliability Auditing as well as internal Calibration System and Reliability Lab. Mr. Jin's experience includes Measure System Analysis (MSA), Failure Modes and Effects Analysis (FMEA), Design of Experiments (DOE), Statistical Process Control (SPC), Highly Accelerated Life Testing/Highly Accelerated Stress Screening (HALT/HASS), Accelerated Life Testing (ALT), Reliability Demonstration Testing (RDT), and Root Cause Analysis (RCA) including the 8D methodology. Jeff Jin holds an M.S from ZheJiang University. He is a Six Sigma Black Belt and is a CRE. He is a committee member of SRE China Chapter.

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Our Team - Northern India


Inderjit Singh
New Delhi Center Director/Senior Reliability Consultant/Course Instructor

Inderjit is a Retired Colonel of the Indian Army. He has been the head of a company dealing in micro-finance, real estate, and gas. He is presently head of the Reliability Centre, New Delhi.

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Our Team - Southern India


Anirban Roy
Bangalore Center Director/Senior Reliability Consultant/Course Instructor

Anirban has three years experience in reliability and product engineering. Reliability expertise includes predictive modeling, creation of reliability metrics and specifications, FMEA and FTA analysis, Design for Reliability, Reliability data analysis and root cause analysis. He started career as a Reliability Engineer with HCL Technologies, one of the biggest service provider in all Engineering domain. He was in charge of the R&M of Goodrich Aerospace, Bangalore for Evacuation system division. Hold Master of technology degree in Reliability Engineering from Indian Institute of Technology Kharagpur. He is presently head of the Reliability Centre, Bangalore.

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Our Team - United Kingdom


Bob Page
UK Center Co-Director/Senior Reliability Consultant/Course Instructor

Bob has more than 25 years experience in electronic testing and reliability engineering with Fairchild, Marconi, Teradyne, Reliability Inc, and Screening Systems, and has been running his own UK based consultancy, Reliability Plus for the last 5 years. Through training seminars, hands-on HALT/HASS workshops and regular project management Bob provides expert independent guidance and practical assistance to Eaton Aerospace, Filtronic, Renishaw, Westinghouse and more. Bob has a Master's degree in Digital Electronics from UMIST. He is a member of the UK Society of Environmental Engineers where he sits on the Stress Screening & Reliability committee, a member of the Institute of Mechanical Engineers Safety and Reliability Group, the SMART Group and the West of England Aerospace Forum.

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Martin Shaw
UK Center Co-Director/Senior Reliability Consultant/Course Instructor

Martin has consulted / worked extensively throughout Asia, USA and Europe. His role as specialist in product and commodity quality reliability optimisation gave him an in-depth understanding and insight of manufacturing process problems across a wide range of suppliers. Since establishing Reliability Solutions in 1997, Shaw has further broadened his knowledge and expertise in the field through working closely with companies within the Asia/Pacific rim region. From them, he has gained experience in dynamic work environments where rapid improvement is expected at all times. These companies include Daewoo, LiteOn Tech, Astec Power, Samsung, Philips, AOC, Vestel, Acer, Royal, LiteOn Power, Heng Sheng Optoelectronics, Amtran, Fairchild Semiconductor, etc.

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Our Team - Corporate Staff


Kim Silverman
Partner, Finance and Legal

Kim has 20 years of experience in the area of Finance and Accounting. She has been instrumental in establishing the Finance, Human Resources and Legal functions for the Company. She continues to play a key role in the strategy and business decisions that affect the future and direction of the Company. Prior to joining Ops A La Carte, Ms. Silverman held positions such as Corporate Controller and Vice President and Chief Financial Officer at GRIC Communications, Inc. She was instrumental in developing the Company's automated accounting systems and processes and played a key role during the Company's Initial Public Offering "IPO" process. Prior to joining GRIC, Ms. Silverman held positions with SGI, ReadiCare, Inc., and Touche Ross and Company. She is a CPA.



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